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Rue Insurance Helping our clients protect their assets and improve their profitability for over 100 years. We operate in a constantly changing business and regulatory environment. A haphazard approach to insurance leads to gaps in coverage, inappropriate limits, and higher costs. At Rue Insurance, we have instituted this process to ensure your insurance needs align with your changing business.

The purpose of our risk reduction approach for business risks and total benefits approach for employee benefit programs is to minimize your total cost of risk and improve your profitability.
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About Us
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Risk in business is often like an iceberg. Sometimes you just can't see it coming. A key employee mishap. A fire in your building. That's why Rue Insurance offers an array of services that helps your business prepare for those unforeseeable times. You'll be ready with Rue. Charles E. Rue founded Rue Insurance in 1917 in Windsor, NJ to help local farmers protect themselves from the devastating losses caused by fire.
Meet Our Leadership
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Not all insurance agents are created equal. At Rue Insurance, we go out of our way to treat our clients like people and we use our industry experience and diversified knowledge base to protect what you value most. Rue Insurance is an independent insurance agency offering a comprehensive suite of insurance solutions to protect you from the unexpected.
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Life can be unpredictable. You can count on us to be there for you, ensuring things happen promptly and efficiently, always with the goal of getting your life and business back to normal as quickly as possible. Rue Insurance is an independent insurance agency offering a comprehensive suite of insurance solutions to protect you from the unexpected.
Report a Claim
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FOR URGENT CLAIMS: please call our 24/7 claims reporting line at 609-586-7474 Option 3, and a claims representative will be notified immediately upon receipt. Rue Insurance is an independent insurance agency offering a comprehensive suite of insurance solutions to protect you from the unexpected.
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