Business Details
20 Years
experience
Your Trusted Term Life Insurance Partner in Canada
The Term Guy is Canada's premier online term life insurance provider. Founded by Glenn Cooke, a recognized expert in the insurance industry since 2006, we combine decades of experience with innovative digital solutions. Our team includes seasoned professionals with expertise in actuarial science, customer service, and technology-driven insurance processes. Licensed in Ontario, British Columbia, and Alberta, we serve families and individuals seeking comprehensive life insurance coverage. Our approach focuses on comparing premiums and benefits across top Canadian insurers to deliver personalized solutions.Featured in national media and referenced in financial publications, we prioritize transparency and client education. With a background in actuarial work and remote insurance services, our founder established industry standards for digital insurance transactions. We maintain active involvement in professional forums and continuous education to stay at the forefront of insurance practices. Our commitment extends beyond sales to providing educational resources about life insurance options. Operating from New Hamburg, Ontario, we blend local service with nationwide expertise.
Services
Term Life Insurance
Mortgage Life Insurance
Joint Life Insurance
Renewable Term Insurance
Convertible Term Insurance
Details
- Year established: 2006
Highlights and features
- We are licensed in 3 Canadian provinces with proven industry expertise
- Our founder pioneered remote insurance processes adopted by major carriers
- We compare policies across 10 top Canadian life insurance companies
- Team includes actuarial science and technology specialists
- Featured in national financial media and consumer advocacy resources
Services
Term Life Insurance
We provide customizable term life insurance policies with coverage periods of 10, 20, or 30 years. Our solutions protect families, cover mortgages, and accommodate special circumstances like smoking status. We compare offerings from Canada's top 10 insurers to find optimal combinations of premium costs and benefit structures for each client's specific needs.
Mortgage Life Insurance
Our mortgage life insurance solutions ensure your home remains protected through specialized term policies that align with mortgage amortization schedules. We help clients understand the differences between bank-provided mortgage insurance and independent policies, offering flexible options that maintain coverage portability when changing lenders or refinancing.
Joint Life Insurance
We offer joint first-to-die term life insurance policies designed for couples seeking coordinated coverage. Our advisors explain the trade-offs between joint and individual policies, helping clients balance premium costs with long-term protection needs while maintaining policy flexibility for changing life circumstances.
Convertible Term Insurance
Our convertible term life insurance options allow policyholders to transition to permanent coverage without medical reassessment. This feature provides financial planning flexibility for clients anticipating future changes in their insurance needs while maintaining cost-effective initial coverage.
Renewable Term Insurance
We offer renewable term life insurance policies that maintain coverage beyond initial terms without requiring new underwriting. This solution benefits clients needing continued protection who might otherwise face higher premiums due to age or health changes later in life.
People
Glenn Cooke
President
Actuarial science expert with 35+ years in insurance and technology. Former pricing actuary who pioneered remote insurance processes now used industry-wide. University of Waterloo mathematics graduate and recognized media source on life insurance matters.
Barb Cooke
Administration & Customer Service
Insurance professional with 25+ years of client service experience. Manages policy administration and client inquiries with attention to prompt, thorough resolution of all customer service matters.
Maggie Pekurar
Advanced Marketing Specialist
Digital marketing lead with University of Waterloo fintech background. Develops our online platforms and communication strategies to improve client access to insurance information and policy comparison tools.
Stan Dragnev
Developer
Technology specialist with decade-long tenure maintaining our systems infrastructure. York University computer science graduate responsible for ensuring smooth operation of our policy comparison and application processes.
Questions
How do your term life insurance quotes differ from other providers?
We compare both premiums and benefits across 10 top Canadian insurers, helping you find the best combination of coverage and cost.
What term lengths do you offer?
We provide 10, 20, and 30-year term options to match different life stages and financial obligations.
Can I convert my term policy to permanent insurance?
Yes, we offer convertible term policies that allow transition to permanent coverage without new medical exams.
Do you offer joint life insurance policies?
We provide joint first-to-die term policies for couples seeking coordinated coverage solutions with flexible terms.
How does mortgage life insurance work through your agency?
We offer mortgage protection policies that maintain portability between lenders, with customizable terms matching amortization schedules.
What if I'm a smoker seeking coverage?
We help smokers find affordable options and explain how quitting affects insurance premiums and policy terms.
