Business Details
Your Trusted Insurance Partner in New Richmond, WI
At SF Insurance Group, we believe insurance should offer more than just protectionit should provide peace of mind. With over 35 years of experience, we've built a reputation for trust, integrity, and personalized service. Whether safeguarding your home, business, health, or future, our dedicated team works to find solutions that fit your unique needs. We understand that life is unpredictable, which is why we take a proactive approach to ensuring our clients are covered for whatever lies ahead.From guiding first-time policyholders to supporting businesses in risk management, we offer expertise backed by real-world understanding. Your security is our priority. That's why we go beyond policieswe build relationships, empowering individuals and businesses to make informed decisions. At SF Insurance Group, we don't just insure; we assure. Our mission is to protect your family, future, and legacy through high-quality values like honesty, reliability, and personalized service.
Services
Personal Insurance
Business Insurance
Employee Benefits
Medicare Plans
Individual Insurance
Highlights and features
- We offer over 35 years of insurance expertise and personalized service.
- Our team provides attentive support tailored to your unique needs.
- Conveniently located in seven Wisconsin and Minnesota communities.
- We work with top-rated carriers to secure competitive rates.
- Complimentary value-added services like legal consultations and HR tools.
What people say
Exceptional personalized service
Competitive rates secured
Proactive claims support
Knowledgeable, responsive agents
Tailored insurance solutions
Services
Personal Insurance
Personal Insurance protects individuals and families from financial loss through policies like homeowners, renters, auto, motorcycle, boat, and personal umbrella insurance. Designed to safeguard personal assets and liability, this coverage ensures security against unexpected events such as accidents, natural disasters, or lawsuits. Our agents tailor policies to meet specific needs, offering peace of mind for life's uncertainties.
Business Insurance
Business Insurance shields companies from losses related to property damage, liability claims, and employee-related risks. Coverage includes protection against lawsuits, accidents, and natural disasters, ensuring operational continuity. We provide tailored solutions and value-added services like legal contract reviews, safety consultations, and HR tools to help businesses mitigate risks and maintain compliance with industry standards.
Employee Benefits
Employee Benefits programs offer health coverage, retirement plans, paid time off, and more to support workforce well-being. Our team assists businesses in designing competitive benefits packages, including legal consultations for labor law compliance and access to HR tools. These services help employers attract talent, reduce costs, and ensure regulatory adherence while enhancing employee satisfaction and retention.
Medicare Plans
Medicare Plans provide federal health insurance for individuals aged 65+ and younger people with disabilities. Coverage includes hospital care, doctor visits, and prescription drugs through Parts A, B, C, and D. Our specialists guide clients in selecting optimal plans, offering personalized support to navigate enrollment, coverage options, and transitions to Medicare with clarity and confidence.
Individual Insurance
Individual Insurance offers health, life, dental, vision, and disability coverage purchased outside employer groups. Tailored to personal needs and budgets, these policies protect against medical expenses, income loss, or death. Our agents provide expert guidance to help clients select affordable, comprehensive plans that align with their unique health and financial goals.
People
Pam Stratmoen
Insurance Agent
Pam Stratmoen brings extensive knowledge and personalized service to insurance solutions, supporting clients in Frederic School District and beyond. Her expertise spans retirement planning, policy reviews, and tailored coverage recommendations. Clients praise her dedication, responsiveness, and ability to simplify complex insurance processes while securing competitive rates.
Jamie Aune
Medicare Specialist
Jamie Aune specializes in supplemental Medicare programs, offering professional guidance to optimize coverage for seniors. Known for her 100% effort in finding cost-effective solutions, she provides personalized support to individuals navigating Medicare transitions. Clients highlight her dedication, clarity, and proactive approach to addressing healthcare insurance needs.
Al Duchnowski
Insurance Agent
Al Duchnowski has served personal and business insurance needs in Hudson, WI, for over a decade. Recognized for handling complex claims and storm-related damages, he assists clients with contractor referrals and policy management. His expertise in resolving multi-policy claims and delivering competitive products underscores his commitment to client satisfaction.
Sean Fitzgerald
Employee Benefits Specialist
Sean Fitzgerald helps businesses reduce employee benefits costs without compromising coverage. With experience in transitioning companies to high-deductible health plans and HSAs, he educates employers and employees on maximizing savings. His collaborative approach and local availability make him a trusted advisor for optimizing workplace benefits.
Tiffany Whittier
Insurance Agent
Tiffany Whittier advocates for clients in complex claims scenarios, including catastrophic events like house fires. She secures coverage when other insurers decline, ensuring timely resolutions and competitive pricing. Clients commend her tireless work with multiple carriers and her role in rebuilding trust after challenging insurance experiences.
Questions
What types of insurance does SF Insurance Group offer?
We provide personal insurance (home, auto, life), business insurance, employee benefits, Medicare plans, and individual health coverage tailored to your needs.
How do you help clients find the best insurance rates?
We compare policies from multiple top-rated carriers to ensure competitive pricing without compromising coverage quality or protection levels.
Which areas do you serve?
We operate in New Richmond, Hudson, Osceola, St Croix Falls, Somerset (by appointment), Forest Lake, MN, and Chisago City, MN.
What happens during a claim process?
Our team guides you through documentation, coordinates with insurers, and ensures timely resolutions with personalized support from start to finish.
Do you offer employee benefits assistance for businesses?
Yes, we provide legal consultations, HR tools, and tailored benefits packages to help employers reduce costs while maintaining compliance and employee satisfaction.
How can you help with Medicare enrollment?
Our specialists explain plan options, assist with transitions, and ensure you select coverage that aligns with your healthcare needs and budget.
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Reviews (2)
Marc Gilker
Jun 18, 2020
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Pam Stratmoen in St. Croix Falls walked me through the insurance process on my commercial building and wrote me the perfect policy. It's a masterpiece and I literally sleep better because of it!
Eric Gehl
Sep 24, 2019
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SF Insurance has always come through for me and my family. From home owners to auto to small business and to an umbrella policy, Nicole Brice has always been courteous, professional, honest, and quick to respond. Her knowledge of the insurance industry is top notch. I have been a customer of Nicole's for 10 years and would recommend her to everyone. YOU will be in great hands if you give Nicole a call.